CASE STUDY #1

PARTNER:

The Oasis Project: a non-profit that provides a long-term community of support and practical necessities to foster, adoptive and kinship families. 

  
AREA OF SUPPORT: Branding.

  
APPROACH: Provide Oasis Project with consistency and coherence to its visual identity. The goal for Suchy Design was to create a modern, unique, and cohesive branding guide to promote its mission and outreach.

  
KEY HIGHLIGHTS FOR SUPPORT:
1. Branding guide: color usage, font styles and graphics for social, website, and publications.
2. Develop logos that follow established aesthetics, formatted for all digital and print settings.
3. Branded letterhead, PowerPoint and email templates for consistency across all communications.
 

RESULTS: The Suchy Design team was able to build a comprehensive branding guide for The Oasis Project. Oasis Project now creates cohesive community outreach graphics and communications to further its reach and increase brand awareness. With a unique and consistent look, The Oasis Project will continue to grow its donors and reach additional community members in need. 

PARTNER:

eMerge Americas: transforming Miami into a global tech hub by partnering with the entire tech and entrepreneurial ecosystem and connecting government, higher-ed, startups, investors, corporate enterprises and media platforms.

   
AREA OF SUPPORT: Special Event Branding, Graphic Design, Print, Animated and Digital Materials.
 

APPROACH: Create an engaging, exciting theme and cohesive flow for its large-scale special events through branding, look and feel, and effective in-person and digital marketing materials.
  

KEY HIGHLIGHTS FOR SUPPORT:

1. Design all print materials, including: save the dates, name badges, programs, event logo, signage and floor stickers to create a cohesive, branded flow throughout the event.

2. Develop event ambiance, create large-format digital designs to brilliantly display sponsors in and around the event space, and design digital booth displays for advertisements and sponsor honors.
   

RESULTS: Stylistically aligned events that dazzled and intrigued, generating exponential growth. Showcasing eMerge’s sponsors and elevating its brand generated substantial increases in high-level contributions and further accelerated eMerge’s mission to raise Miami to a top-echelon global tech hub. 

PARTNER:

The Institute for the Study of War: advancing the understanding of military affairs, informing policy discussion and achieving U.S. strategic objectives through trusted analysis, nonpartisan research, conflict maps and unrelenting coverage with daily analytic reporting.

      
AREA OF SUPPORT: Global Branding, Development Tools, Special Event Materials and more.

   
APPROACH: Generate an inspiring, unifying and uplifting theme for ISW’s annual President’s Circle Benefit Dinner honoring Ukraine’s president and peoples. Generate supporter engagement tools and special event takeaways while honoring ISW’s hardworking team and generous contributors.

     
KEY HIGHLIGHTS FOR SUPPORT:

Design all print materials, including: save the dates, print and online materials, sponsorship fliers, RSVP platform invites and reminders, 15th anniversary products, posters, signage, pull-up banners, event programs and anniversary coins. Create a unified, branded theme from announcements to the event and its post-event outreach materials.

     
RESULTS: Through showcasing opportunities to donate, entertaining the rarified crowd and celebrating Ukraine’s heroic figures and peoples, ISW furthered its mission to spotlight Ukraine’s struggle for freedom and its partnership with America in creating stability and democracy around the world. 

PARTNER:

AfriThrive: Empowering underserved African immigrant communities, combating insecurity and poverty through food system strengthening, economic opportunities, and youth skills development.

      
AREA OF SUPPORT: Annual Report; Graphic Design, Digital Production.

   
APPROACH: Craft a digitally designed annual report showcasing the organization's work, brand, and meaningful impact.

     
KEY HIGHLIGHTS FOR SUPPORT:

1. Designed a compelling report featuring real stories of individuals positively affected by AfriThrive's programs, along with digestible, transparent financial analysis revealing the impact and efficiencies of the organization.

2. Organized content and imagery to create a resonant report that effectively communicates the organization's mission, encouraging support and donations.

     
RESULTS: Suchy Design delivered a vibrant annual report that effectively communicates AfriThrive's vision for change and strategy. The report's genuine stories and compelling imagery contribute to a persuasive narrative, encouraging ongoing support and donations from philanthropic supporters.

"I want to express my sincere gratitude to you and your team for the exceptional work you did on our 2021 Impact Report. The final product is truly outstanding, and we are thrilled to share it with our audience. Once again, thank you for your hard work, professionalism and commitment to our organization. We are grateful for the partnership we have built with Suchy Design and look forward to our continued collaboration. Knowing that we can rely on your expertise and experience gives us great confidence as we move forward.” 

– Truphena M., Founder & CEO, AfriThrive

PARTNER:

Detroit Area Agency on Aging (DAAA): enhancing the lives of older individuals, adults with disabilities, and caregivers in the Detroit area through community support in nutrition, health, wellness, and senior independence.

      
AREA OF SUPPORT: Graphic Design.

   
APPROACH: Highlighting the wide array of services for the Detroit metropolitan area while prioritizing readability for an older audience, design easily digestible materials, tailor branding for various programs, and create both digital and print materials to reach people and caregivers in need of services effectively.

     
KEY HIGHLIGHTS FOR SUPPORT:

1. Streamlined content for readability across all ages and developed an identifiable look for programs, utilizing suitable colors and formats for elder materials. 

2. Designed flyers, brochures, and posters for digital and print advertising, promoting services for older persons and caregivers with consistent and recognizable branding. 

     
RESULTS: The DAAA is thriving, growing, and offering more opportunities to people in the Detroit area. Suchy Design's tailored communications for older individuals, adults with disabilities, and caregivers contribute to the organization's ongoing success and impact. 

PARTNER:

The Council for Children’s Rights: Providing community assistance and direct work to manifest children’s basic rights through juvenile defense, mental health, education, research and policy work.

      
AREA OF SUPPORT: Special Event Branding, Graphic Design, Print and Digital Materials.

   
APPROACH: Create a unified and uplifting theme and event for a unique experience, and generate engaging, attractive and branded materials that inspire engagement and encourage pledges.

     
KEY HIGHLIGHTS FOR SUPPORT:

1. Design all event materials, including print: save the dates, event programs, event signage, pledge forms, table place cards and thank you stationery; digital: event logos, email banners and event slideshows—all delivering a connected and unified brand across event promotions and materials.

2. Develop event ambiance and sponsor engagement through engaging materials. 

     
RESULTS: Suchy Design’s partnership with CFCR resulted in an inspiring special event that visually engaged sponsors to highlight the spectrum of CFCR projects and the breadth of people they’ve empowered, while also underlining CFCR’s gratitude to and need for sponsors and financial contributions. 

PARTNER:

Carter Mackenzie International: A trusted partner providing essential services to global private equity firms, including fund administration support, investor account management, accounting, tax, and business systems.

      
AREA OF SUPPORT:   Social Media Marketing.

   
APPROACH: Carter Mackenzie sought to strengthen their brand identity and online presence on LinkedIn. Suchy Design aimed to effectively communicate the organization’s comprehensive services and global footprint by enhancing their social media presence.

     
KEY HIGHLIGHTS FOR SUPPORT:

1. Tailored compelling social media content to communicate diverse services, emphasizing CMI’s role as a trusted partner.

2. Designed visually appealing graphics showcasing multifaceted services to establish industry expertise. 

     
RESULTS: Suchy Design's efforts strategically highlighted Carter Mackenzie's extensive services, positioning them as leaders in the private equity domain. The social media campaign expanded their following, contributing to an overall enhancement of their brand presence on LinkedIn .